North American Network Operators Group
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Re: Multicast Traffic on Backbones

  • From: Masataka Ohta
  • Date: Sun Jun 10 20:51:29 2001 
Brandon;

> > HOWEVER, most of the 24x7 media sites (CNN, etc.) are doing on-demand
> > video, rather than streaming a constant feed.
> 
> 1) rights
> 
> 2) unicast doesn't scale to the sort of audiences of radio/tv 
>    broadcasts and if you try it becomes financially unviable too
>    (even with people attempting to fake multicast, e.g. Akamai)
> 
> One way to manage both is to use the VCR model

The straight forward model to support the audiences of raiod/tv
by the Internet is to integrate the Internet with broadcasting
by sending IP (multicast) packet over radio wave.

							Masataka Ohta